Rose-Hulman Institute of Technology returned to Blueline to create its flagship commercial—an anthem designed to guide the institution’s storytelling for years to come. The 2026 Anthem captures the energy, curiosity, and momentum that define life at Rose-Hulman, unfolding as a breathless celebration of student experience both inside and beyond the classroom. Through dynamic visuals and layered moments of discovery, the piece invites viewers to feel the rhythm of campus life firsthand. More than a promotional film, the anthem serves as an emotional entry point—bringing audiences as close as possible to the Rose-Hulman experience without ever stepping on campus.